Fundraising Strategies

See how newsrooms are using trust-building language to ask for money | Trusting News Link toSee how newsrooms are using trust-building language to ask for money | Trusting News

"We asked newsrooms to explore ways to articulate...the value they offer and how they operate."

News Philanthropy Network: Year-end fundraising check-in  Link toNews Philanthropy Network: Year-end fundraising check-in 

The last two months of the year can be exciting for those of us in fundraising. So many donations are…

Hands grabbing coins

Fundraising and measuring long-term impact Link toFundraising and measuring long-term impact

https://www.youtube.com/watch?v=cLR7TRLVmYw&ab_channel=TheLenfestInstituteforJournalism Those in the journalism field understand how independent reporting promotes civil discourse and a healthy democracy. However, the positive outcomes…

A local news funder talks candidly about national and local funding | Second Rough Draft Link toA local news funder talks candidly about national and local funding | Second Rough Draft

IPMF President Molly de Aguiar on the relationship between national and local funders.

Talk about how funding influences your coverage | Trusting News Link toTalk about how funding influences your coverage | Trusting News

Tips for getting clear about funding and ownership

Philanthropy’s growing role in American journalism Link toPhilanthropy’s growing role in American journalism

A new study conducted by NORC at the University of Chicago in partnership with Media Impact Funders and The Lenfest Institute for…

Tips for driving equitable culture change within your news organization Link toTips for driving equitable culture change within your news organization

Many across the journalism field have spoken extensively about how news organizations need to grow their audiences and ensure that…

Sharing updates to the Membership Guide Link toSharing updates to the Membership Guide

In 2020, we worked with our friends at the Membership Puzzle Project to create the Membership Guide. The Guide is…

Five strategies for how news organizations can grow their corporate revenue  Link toFive strategies for how news organizations can grow their corporate revenue 

Corporations have always played a role in supporting community organizations and nonprofits. Total charitable giving across the country in 2021 clocked…

Deepening Funder Relationships: Lessons from EdNC Link toDeepening Funder Relationships: Lessons from EdNC

https://www.youtube.com/watch?v=oxrxozLEV5k&t=1s Relationships are at the heart of philanthropy, and successful fundraising is so much more than just a transaction. This…

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The Lenfest Institute provides free tools and resources for local journalism leaders to develop sustainable strategies to serve their communities.

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