Guide

Navigating the 2024 elections: Fundraising campaign guide

April 19, 2024

With pivotal national, state, and local elections coming up in November, it’s the perfect time to engage your audience and let them know how your journalism serves and informs them, your community, and our democracy. The News Revenue Hub created a toolkit to help newsrooms prepare and launch a strong elections-centric fundraising campaign.

The NRH team met with the Lenfest News Philanthropy Network to share how to effectively leverage this election-campaign toolkit along with details on how some newsrooms have been using it to test ideas, collect data, and understand what issues and candidates their audiences are most interested in.

• News Revenue Hub’s Elections Toolkit
• Session slides
• News Revenue Hub’s Guide to Election Guides
• NPN Direct Mail fundraising workshop